Cartoon Ben Massey highlighting 'Making Money Online' text for blog about online income methods.

Making Money Online: What Works, What Doesn’t, and How to Start

September 04, 20253 min read

Making Money Online: What Works, What Doesn’t, and How to Start

Has anyone actually tried making money online before calling it “fake”? 🤔

Every day I see people saying online income is a scam or “too good to be true.” The funny thing is, most of these critics have never tried anything themselves — or they tried one method and assumed all of it is fake.

I’ve personally made money online, and I’ve also tried things that failed spectacularly.

Today, I want to break it down for you — the real ways to make money online, the ones to avoid, and tips to get started safely.


✅ Real Ways to Make Money Online

These methods actually work — they’re legitimate, sustainable, and scalable.

1. Freelancing

  • Offer your skills online: web design, graphic design, copywriting, video editing, virtual assistance, or programming.

  • Why it works: People pay for skills. Platforms like Fiverr, Upwork, and PeoplePerHour make it easy to find clients.

  • Tip: Start small, build a portfolio, and gradually increase your rates.

2. Website Design & Development

  • Build websites for clients using WordPress, Wix, Shopify, or custom coding.

  • Why it works: Every business needs a website. You can earn hundreds or even thousands per site.

3. Digital Marketing & Ads

  • Manage social media accounts, run Facebook/Google Ads, and help businesses grow online.

  • Why it works: Companies pay for results. If you can get them leads or sales, you get paid.

4. Affiliate Marketing

  • Promote products online and earn a commission per sale.

  • Why it works: You don’t need products or inventory — you just share links.

  • Examples: Amazon Associates, Awin, ClickBank or even my own website affiliate program

5. Selling Digital Products

  • Create e-books, templates, guides, stock photos, or online courses and sell them repeatedly.

  • Why it works: Passive income — create once, sell many times.

  • Tip: Solve a real problem. Even simple guides or templates can sell if they save people time or effort.

6. Online Courses & Coaching

  • Teach skills online or offer personal coaching.

  • Platforms: Teachable, Udemy, Gumroad.

  • Tip: Focus on one niche where you have real experience.

7. Content Creation

  • YouTube, TikTok, Instagram: monetize via ads, sponsorships, or affiliate links.

  • Blogging: monetize via AdSense, sponsored posts, or affiliate products.

8. E-Commerce

  • Dropshipping: Sell products without holding stock.

  • Reselling: Buy low, sell high on eBay, Etsy, or Amazon.

9. Subscription Services

  • Paid newsletters (Substack), Patreon for exclusive content, or membership sites.

10. Remote Work / Online Jobs

  • Customer support, virtual assistant, transcription, tutoring.

  • Platforms: LinkedIn, Tutorful (UK).

11. Stock Photography & Video

  • Sell your photos or videos on Shutterstock, Adobe Stock, or Pond5.

12. Print-on-Demand

  • Sell T-shirts, mugs, phone cases with custom designs — no inventory needed.

13. App or Software Development

  • Build apps, plugins, or tools and sell subscriptions or licenses.


❌ Methods That Usually Don’t Work / Are Risky

  • Multi-Level Marketing (MLMs): Most people lose money; only a few at the top profit.

  • Pay-Per-Click / Ad Profit Schemes: Usually a net loss.

  • “Get Rich Quick” Offers: Instant money promises rarely deliver.

  • Sports Betting / Tipster Systems: Long-term profitability is unlikely.

  • Cryptocurrency Pump-and-Dump / Trading Systems: Highly risky, unregulated.

  • Online Surveys & Microtasks: Low pay, lots of time.

  • Fake Investment Platforms: Ponzi schemes, high-yield scams.

  • “Click and Earn” Sites / Mobile Apps: Claims like “£100/day for clicks” are mostly scams.

  • Unverified Remote Jobs: Jobs that require upfront payment for “training” are scams.

  • Auto-Bots / Fake Followers: Short-term gains only, can get accounts banned.


Tips for Success Online

  • Focus on skills that create value: Businesses pay for results, not promises.

  • Ignore hype: Anything that promises instant wealth is probably fake.

  • Start small, grow gradually: Offer your services or products, learn, then scale.

  • Be consistent: Online income takes time to grow.

  • Track results: Focus on what actually makes money.

make money onlineonlinebusiness
blog author image

Ben Massey

digital strategist and web designer based in Middlesbrough, and I’ve spent most of my working life asking one question: what really makes people buy?

Back to Blog
Cartoon Ben Massey highlighting 'Making Money Online' text for blog about online income methods.

Making Money Online: What Works, What Doesn’t, and How to Start

September 04, 20253 min read

Making Money Online: What Works, What Doesn’t, and How to Start

Has anyone actually tried making money online before calling it “fake”? 🤔

Every day I see people saying online income is a scam or “too good to be true.” The funny thing is, most of these critics have never tried anything themselves — or they tried one method and assumed all of it is fake.

I’ve personally made money online, and I’ve also tried things that failed spectacularly.

Today, I want to break it down for you — the real ways to make money online, the ones to avoid, and tips to get started safely.


✅ Real Ways to Make Money Online

These methods actually work — they’re legitimate, sustainable, and scalable.

1. Freelancing

  • Offer your skills online: web design, graphic design, copywriting, video editing, virtual assistance, or programming.

  • Why it works: People pay for skills. Platforms like Fiverr, Upwork, and PeoplePerHour make it easy to find clients.

  • Tip: Start small, build a portfolio, and gradually increase your rates.

2. Website Design & Development

  • Build websites for clients using WordPress, Wix, Shopify, or custom coding.

  • Why it works: Every business needs a website. You can earn hundreds or even thousands per site.

3. Digital Marketing & Ads

  • Manage social media accounts, run Facebook/Google Ads, and help businesses grow online.

  • Why it works: Companies pay for results. If you can get them leads or sales, you get paid.

4. Affiliate Marketing

  • Promote products online and earn a commission per sale.

  • Why it works: You don’t need products or inventory — you just share links.

  • Examples: Amazon Associates, Awin, ClickBank or even my own website affiliate program

5. Selling Digital Products

  • Create e-books, templates, guides, stock photos, or online courses and sell them repeatedly.

  • Why it works: Passive income — create once, sell many times.

  • Tip: Solve a real problem. Even simple guides or templates can sell if they save people time or effort.

6. Online Courses & Coaching

  • Teach skills online or offer personal coaching.

  • Platforms: Teachable, Udemy, Gumroad.

  • Tip: Focus on one niche where you have real experience.

7. Content Creation

  • YouTube, TikTok, Instagram: monetize via ads, sponsorships, or affiliate links.

  • Blogging: monetize via AdSense, sponsored posts, or affiliate products.

8. E-Commerce

  • Dropshipping: Sell products without holding stock.

  • Reselling: Buy low, sell high on eBay, Etsy, or Amazon.

9. Subscription Services

  • Paid newsletters (Substack), Patreon for exclusive content, or membership sites.

10. Remote Work / Online Jobs

  • Customer support, virtual assistant, transcription, tutoring.

  • Platforms: LinkedIn, Tutorful (UK).

11. Stock Photography & Video

  • Sell your photos or videos on Shutterstock, Adobe Stock, or Pond5.

12. Print-on-Demand

  • Sell T-shirts, mugs, phone cases with custom designs — no inventory needed.

13. App or Software Development

  • Build apps, plugins, or tools and sell subscriptions or licenses.


❌ Methods That Usually Don’t Work / Are Risky

  • Multi-Level Marketing (MLMs): Most people lose money; only a few at the top profit.

  • Pay-Per-Click / Ad Profit Schemes: Usually a net loss.

  • “Get Rich Quick” Offers: Instant money promises rarely deliver.

  • Sports Betting / Tipster Systems: Long-term profitability is unlikely.

  • Cryptocurrency Pump-and-Dump / Trading Systems: Highly risky, unregulated.

  • Online Surveys & Microtasks: Low pay, lots of time.

  • Fake Investment Platforms: Ponzi schemes, high-yield scams.

  • “Click and Earn” Sites / Mobile Apps: Claims like “£100/day for clicks” are mostly scams.

  • Unverified Remote Jobs: Jobs that require upfront payment for “training” are scams.

  • Auto-Bots / Fake Followers: Short-term gains only, can get accounts banned.


Tips for Success Online

  • Focus on skills that create value: Businesses pay for results, not promises.

  • Ignore hype: Anything that promises instant wealth is probably fake.

  • Start small, grow gradually: Offer your services or products, learn, then scale.

  • Be consistent: Online income takes time to grow.

  • Track results: Focus on what actually makes money.

make money onlineonlinebusiness
blog author image

Ben Massey

digital strategist and web designer based in Middlesbrough, and I’ve spent most of my working life asking one question: what really makes people buy?

Back to Blog
Business | Websites | Marketing | AI | Growth

The Business Toolkit

This is where I share articles, ideas and things I've learned from building websites, working with businesses and running my own projects.

You'll find posts about websites, marketing, AI, business growth and making money online. Nothing too complicated, just useful things you can take away and try in your own business.

What I Write About

Most of the articles come from questions I'm asked, things I've tried myself or problems I keep seeing businesses run into.

📈

Business Growth

Ideas for getting more customers, improving the way your business works and finding new ways to grow.

💻

Websites & SEO

Simple advice on websites, Google, SEO and some of the mistakes that can stop a website bringing in business.

📱

Marketing

Social media, content, free marketing ideas and practical ways to get your business seen by more people.

🤖

AI & ChatGPT

Ways small businesses and trades can use AI without needing to understand loads of technical stuff first.

💷

Make Money Online

Ideas, tools and things I've learned from selling online, building websites and creating digital products.

🛒

Online Business

E-commerce, useful business tools and ideas for people starting or growing something online.

Articles To Start With

Here are some of the articles already on the site. I'll keep adding more as I find things worth sharing.

How Trades & Local Businesses Can Actually Use ChatGPT

ChatGPT can do a lot more than write a quick Facebook post. This article looks at how to give AI the right information about your business so it can actually become useful.

Read Article →

5 Common Website Mistakes That Stop You Getting Customers

A website can look good and still be costing you enquiries. Here are some of the common problems I see and what you can do about them.

Read Article →

6 Ways To Market Your Business For Free

You don't always need a big advertising budget. There are plenty of things you can start doing yourself to get your business in front of more people.

Read Article →

What To Post On Social Media When You Don't Know What To Say

If you keep staring at your business page wondering what you're supposed to post, this gives you some simple ideas to get moving again.

Read Article →

30 Tools Every Business Owner And Creator Should Know

A collection of useful tools for running a business, creating content, getting organised and getting more done online.

Read Article →

Getting Started With Making Money Online

A simple introduction to some of the ways people are building income online and what you should think about before jumping into the latest idea.

Read Article →

Why I Started Writing These

A lot of business advice online makes things sound more complicated than they need to be.

Most small business owners don't want another 100-page marketing strategy. They want to know what they can actually do next.

That's what I want these articles to be. Useful things I've learned, things I've tried and answers to questions I get asked by business owners.

Some posts are about websites, some are about marketing and some are about AI or ways to make money online. They're all based around the same thing, helping people understand the online side of business a bit better.

More About Me
Simple No need to make everything sound more complicated than it is.
Useful Things you can actually try instead of just reading theory.
For Business Owners Written for people running businesses, not marketing experts.
Always Growing I'll keep adding new articles as I find useful things worth sharing.

Looking For Something Specific?

You can also jump straight into some of the areas I work with every day.

💻

Need A Better Website?

If you've been reading the website articles because your own site needs improving, have a look at my website design services.

Website Design →
📍

Need More Customers?

I also help businesses with digital marketing, content, advertising and ways to generate more enquiries.

Digital Marketing →
🔧

Run A Trade Business?

I've got a dedicated section for trades covering websites, local marketing, leads, AI and other useful tools.

Marketing For Trades →

Want To Read More?

Head over to the main blog to see the latest posts, or keep checking back here as I add more articles to The Business Toolkit.

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Content Creation For UK Businesses

Content creation for trades, local businesses and brands across Teesside and the UK including social content, graphics, promotional posts and campaign assets.

✍️

Social Media Content

Posts and captions designed to support visibility and enquiries.

🖼️

Graphics & Creatives

Branded visuals for offers, launches and promotions.

🎥

Reel Concepts

Short-form content ideas built to stop the scroll.

1. Plan Content

Identify themes, offers and topics.

2. Create Assets

Build graphics, captions and campaigns.

3. Publish & Improve

Use content consistently and refine.

Need Help With Content?

Get support creating content that supports trust, reach and enquiries.

I help UK small businesses grow online with results-driven websites, social media, and ads, without the confusing tech or agency nonsense.

Contact Info

07709 770 064

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Ben Massey UK © 2026 All rights reserved
Websites • Marketing • E-Commerce • CRM • AI
Founder of BGN Digital, Creova, StoreLaunch & Trademate AI