About Ben Massey

I spent around 15 years working in retail.

Growing up without much gave me a strong work ethic. I knew that if I wanted something different from life, I was going to have to work for it.

I worked my way up through retail, becoming a Duty Manager and then a Store Manager, learning first-hand about customers, sales, people, targets, operations and what actually makes a business work day to day.

Eventually, I moved into marketing.

That's when my perspective started to change.

I could see the amount of revenue good marketing could generate. I was helping established companies generate millions in sales while personally I was still just getting by.

It made me start questioning something:

When COVID arrived, businesses and consumers were suddenly forced to change the way they operated.

People were buying online. Businesses that had relied heavily on physical locations needed websites, e-commerce, digital marketing and new ways to communicate with their customers.

To me, one thing became obvious:

I started small, launching my own business selling products through eBay.

As it began to grow, the natural next step was getting my own website.

That's when I discovered a problem that would ultimately shape what I do today.

Getting a professional website built could cost thousands of pounds.

For a large established company, that might be manageable. But for someone starting a business from scratch, spending thousands before you've even proved the idea can be a massive barrier.

I already had knowledge of coding and websites from years earlier, so rather than paying someone else, I went back to learning.

I took further training, brought my website design knowledge up to date and started building again.

First, I built for myself.

Then I started building for other people.

Technology is moving faster than it ever has before. AI is changing how businesses communicate, market themselves and operate, while starting an online business is becoming possible for more people than ever.

That's what excites me about what comes next.

I want to keep building businesses, experimenting with new technology and finding ways to make powerful digital tools more useful and accessible to ordinary business owners.

And I'll keep sharing what works, what doesn't and what I learn along the way here on benmassey.uk.