I build professional online stores for UK businesses that want to sell through their own website. From a small product range to larger or more specialist stores, everything is built around making products easy to browse and simple to buy.
You shouldn't have to settle for a store that looks exactly like everybody else's. The design, layout, categories and customer journey should make sense for your products and your brand.
A clean, branded store designed around your products instead of forcing your business into a generic layout.
Products organised into clear categories with images, pricing and information that helps customers find what they're looking for.
A clear route from viewing a product to adding it to the basket and completing payment.
Marketplaces and social media can be useful places to start selling, but having your own online store gives your business a proper home.
You're not sending customers to somebody else's platform. You can build your own brand, show the full product range and create a buying experience around the way your business works.
Every store is different, but these are some of the main things we can build into your e-commerce website.
Individual product pages with images, pricing, descriptions and the information customers need before buying.
Make larger product ranges easier to browse with clear categories and sensible store navigation.
Connect suitable payment options and create a straightforward checkout process for customers.
The store is designed around customers shopping from their phone as well as desktop and tablet.
Set out delivery options, charges and important information clearly so customers know what to expect.
Colours, fonts, sections and page layouts can be built around the look of your business.
Where suitable, customers can have account areas that make it easier to view orders and return to the store.
Not every product is a straight checkout purchase. Quote forms and enquiry options can be added where needed.
Clear product, category and page structure gives search engines a better chance of understanding what the store sells.
I've worked with different types of online businesses, so the store can be built around how your products actually need to be sold.
Starting your first product business? We can work out what pages, categories and features you actually need to get started.
If you already sell products offline, an online store gives existing and new customers another way to buy from you.
Stores can be built with room for additional products, categories, landing pages and campaigns as your range grows.
You don't need hundreds of products. Smaller ranges can still have a professional store built around the brand.
Some businesses need more flexibility than the usual one-size-fits-all store. I can help with specialist store layouts, policies, customer journeys and other requirements where appropriate.
Online stores can also be used to sell guides, ebooks, downloads and other digital products depending on your setup.
Not every business fits neatly into a standard e-commerce template.
Some industries need extra consideration around product information, customer verification, policies, payment options or how certain products are presented.
If your business is more specialist, tell me what you're selling and what problems you've had with other platforms. We can work out whether I can build something that fits your setup better.
You don't need to have every part of the store worked out before getting in touch.
Send over your products, categories, photos, prices and anything you already know about delivery or payments.
The pages, categories, design and customer journey are put together around the products and your brand.
You'll review the store, we'll test the main buying journey and once everything is ready it can go live.
An e-commerce business often needs more than just product pages and a checkout.
Help with product copy, category content, landing pages and other text for your store.
Content Creation →Promote products, offers and collections through paid advertising once the store is ready.
Paid Advertising →Keep your products visible with regular content, graphics and social marketing.
Social Media →Need a logo, launch graphics, banners or other brand assets for the store?
Design Services →Connect customer enquiries, follow-up and other parts of the business into a wider system.
CRM Systems →For businesses focused specifically on launching an online store, you can also visit my dedicated e-commerce brand.
Visit StoreLaunch →A few common questions from businesses thinking about starting or replacing an online store.
It depends on the size of the store, number of products, categories and any extra features needed. If you send me some information about what you're selling, I can give you a clearer idea of the right setup and cost.
Yes. You don't need to already have an established e-commerce business. I can help you work out the store structure and what you need to get started.
Yes. Product setup can be included depending on the number of products and the information you already have available.
Yes. The store will be designed to work across phones, tablets and desktop devices.
Yes, depending on the setup. Digital products such as ebooks, guides and downloads can be sold through suitable online-store systems.
I work with some specialist businesses that need more flexibility than standard store platforms provide. The exact setup depends on the products, business requirements, policies and suitable payment options, so contact me first and explain what you're selling.
Yes. I'm based in the North East but build online stores for businesses across the UK.
Whether you're launching your first product business, replacing an existing store or need something more specialist, send me a message and tell me what you're looking to sell.

I help UK small businesses grow online with results-driven websites, social media, and ads, without the confusing tech or agency nonsense.
07709 770 064
Subscribe to Our Newsletter
Get business growth tips and strategies straight to your inbox.
Ben Massey UK © 2026 All rights reserved
Websites • Marketing • E-Commerce • CRM • AI
Founder of BGN Digital, Creova, StoreLaunch & Trademate AI