Thinking about building a paid online community?
Explore how much recurring revenue your membership community could potentially generate each month.
Calculate membership tiers, active subscribers, monthly revenue, platform fees, community management, content creation, member churn and profit.
Enter the prices and paying member counts for up to three membership tiers.
Then adjust subscriber growth, cancellations, platform fees and operating expenses to explore possible financial outcomes.
Results are hypothetical and calculated before tax. Month 1 assumes all starting members make one successful payment. From month 2, churn is applied before adding new members. New members are distributed according to the initial tier proportions. If there are no starting members, new members are allocated to Tier 1. The model assumes no upgrades, downgrades, refunds or failed payments. Fractional member counts are statistical averages. Annual figures sum all 12 modelled months. Launch costs, VAT, taxes and unentered expenses are excluded.
See how member numbers, recurring revenue and estimated profit could change with your chosen growth and churn assumptions.
| Month | Members | Revenue | Profit |
|---|
A paid membership community gives subscribers access to content, resources, events, learning or community features in exchange for recurring payments.
Offering different tiers can help you provide different levels of access and support.
Multiply paying members in each tier by the corresponding monthly subscription price.
Include transaction fees, community software, content production, moderation and member support.
Explore how new subscribers and monthly cancellations could affect revenue over time.
Imagine a community offering three subscription levels.
Basic membership: 100 members at £9.99, generating £999.
Premium membership: 40 members at £29.99, generating £1,199.60.
VIP membership: 10 members at £99, generating £990.
Total monthly revenue would be £3,188.60.
After 5% platform fees, 2.9% payment processing, £0.20 payment fees per member, £0.50 delivery cost per member and £749 fixed expenses, estimated month 1 profit would be £2,082.70 before tax.
Actual performance depends on demand, member satisfaction, operating costs, cancellations and successful payments.
Paid communities can support different audiences when members receive clear, ongoing value from participating.
Networking, business resources, group discussions and educational sessions.
Workout resources, accountability groups, fitness challenges and coaching support.
Tutorials, learning resources, workshops and shared educational experiences.
Creator resources, feedback, challenges, collaboration and member-only content.
Exclusive access, behind-the-scenes content and closer audience engagement.
Communities built around hobbies, professional interests and shared goals.
Building a paid community involves more than gaining new members. Long-term sustainability also depends on retention, engagement and costs.
Make it easy for potential members to understand what each subscription tier includes.
Provide useful ongoing content, community interaction and regular reasons for members to stay.
Review the time, support and resources required for each membership tier. Higher-priced tiers may also require more personal attention.
Yes, paid communities can generate recurring subscription revenue. Profit depends on paying members, subscription prices, retention and expenses.
Multiply the number of active paying members in each tier by that tier's monthly price, then add the tier revenues together.
Multiple tiers can allow you to offer different levels of access, content or support. However, they may also increase administration and delivery complexity.
There is no single ideal rate for every community. Churn depends on your audience, pricing, member value and subscription model. Track your own results over time.
Monthly recurring revenue, often called MRR, is the subscription revenue expected from active paying members during a month.
Yes. You can enter monthly moderation, member support, content production, software and other expenses.
No. It is a hypothetical scenario using your chosen member growth, churn and expense assumptions.
Yes. It is completely free to use with no registration or payment required.
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