Cartoon Ben Massey highlighting 'Making Money Online' text for blog about online income methods.

Making Money Online: What Works, What Doesn’t, and How to Start

September 04, 20253 min read

Making Money Online: What Works, What Doesn’t, and How to Start

Has anyone actually tried making money online before calling it “fake”? 🤔

Every day I see people saying online income is a scam or “too good to be true.” The funny thing is, most of these critics have never tried anything themselves — or they tried one method and assumed all of it is fake.

I’ve personally made money online, and I’ve also tried things that failed spectacularly.

Today, I want to break it down for you — the real ways to make money online, the ones to avoid, and tips to get started safely.


✅ Real Ways to Make Money Online

These methods actually work — they’re legitimate, sustainable, and scalable.

1. Freelancing

  • Offer your skills online: web design, graphic design, copywriting, video editing, virtual assistance, or programming.

  • Why it works: People pay for skills. Platforms like Fiverr, Upwork, and PeoplePerHour make it easy to find clients.

  • Tip: Start small, build a portfolio, and gradually increase your rates.

2. Website Design & Development

  • Build websites for clients using WordPress, Wix, Shopify, or custom coding.

  • Why it works: Every business needs a website. You can earn hundreds or even thousands per site.

3. Digital Marketing & Ads

  • Manage social media accounts, run Facebook/Google Ads, and help businesses grow online.

  • Why it works: Companies pay for results. If you can get them leads or sales, you get paid.

4. Affiliate Marketing

  • Promote products online and earn a commission per sale.

  • Why it works: You don’t need products or inventory — you just share links.

  • Examples: Amazon Associates, Awin, ClickBank or even my own website affiliate program

5. Selling Digital Products

  • Create e-books, templates, guides, stock photos, or online courses and sell them repeatedly.

  • Why it works: Passive income — create once, sell many times.

  • Tip: Solve a real problem. Even simple guides or templates can sell if they save people time or effort.

6. Online Courses & Coaching

  • Teach skills online or offer personal coaching.

  • Platforms: Teachable, Udemy, Gumroad.

  • Tip: Focus on one niche where you have real experience.

7. Content Creation

  • YouTube, TikTok, Instagram: monetize via ads, sponsorships, or affiliate links.

  • Blogging: monetize via AdSense, sponsored posts, or affiliate products.

8. E-Commerce

  • Dropshipping: Sell products without holding stock.

  • Reselling: Buy low, sell high on eBay, Etsy, or Amazon.

9. Subscription Services

  • Paid newsletters (Substack), Patreon for exclusive content, or membership sites.

10. Remote Work / Online Jobs

  • Customer support, virtual assistant, transcription, tutoring.

  • Platforms: LinkedIn, Tutorful (UK).

11. Stock Photography & Video

  • Sell your photos or videos on Shutterstock, Adobe Stock, or Pond5.

12. Print-on-Demand

  • Sell T-shirts, mugs, phone cases with custom designs — no inventory needed.

13. App or Software Development

  • Build apps, plugins, or tools and sell subscriptions or licenses.


❌ Methods That Usually Don’t Work / Are Risky

  • Multi-Level Marketing (MLMs): Most people lose money; only a few at the top profit.

  • Pay-Per-Click / Ad Profit Schemes: Usually a net loss.

  • “Get Rich Quick” Offers: Instant money promises rarely deliver.

  • Sports Betting / Tipster Systems: Long-term profitability is unlikely.

  • Cryptocurrency Pump-and-Dump / Trading Systems: Highly risky, unregulated.

  • Online Surveys & Microtasks: Low pay, lots of time.

  • Fake Investment Platforms: Ponzi schemes, high-yield scams.

  • “Click and Earn” Sites / Mobile Apps: Claims like “£100/day for clicks” are mostly scams.

  • Unverified Remote Jobs: Jobs that require upfront payment for “training” are scams.

  • Auto-Bots / Fake Followers: Short-term gains only, can get accounts banned.


Tips for Success Online

  • Focus on skills that create value: Businesses pay for results, not promises.

  • Ignore hype: Anything that promises instant wealth is probably fake.

  • Start small, grow gradually: Offer your services or products, learn, then scale.

  • Be consistent: Online income takes time to grow.

  • Track results: Focus on what actually makes money.

make money onlineonlinebusiness
blog author image

Ben Massey

digital strategist and web designer based in Middlesbrough, and I’ve spent most of my working life asking one question: what really makes people buy?

Back to Blog
Cartoon Ben Massey highlighting 'Making Money Online' text for blog about online income methods.

Making Money Online: What Works, What Doesn’t, and How to Start

September 04, 20253 min read

Making Money Online: What Works, What Doesn’t, and How to Start

Has anyone actually tried making money online before calling it “fake”? 🤔

Every day I see people saying online income is a scam or “too good to be true.” The funny thing is, most of these critics have never tried anything themselves — or they tried one method and assumed all of it is fake.

I’ve personally made money online, and I’ve also tried things that failed spectacularly.

Today, I want to break it down for you — the real ways to make money online, the ones to avoid, and tips to get started safely.


✅ Real Ways to Make Money Online

These methods actually work — they’re legitimate, sustainable, and scalable.

1. Freelancing

  • Offer your skills online: web design, graphic design, copywriting, video editing, virtual assistance, or programming.

  • Why it works: People pay for skills. Platforms like Fiverr, Upwork, and PeoplePerHour make it easy to find clients.

  • Tip: Start small, build a portfolio, and gradually increase your rates.

2. Website Design & Development

  • Build websites for clients using WordPress, Wix, Shopify, or custom coding.

  • Why it works: Every business needs a website. You can earn hundreds or even thousands per site.

3. Digital Marketing & Ads

  • Manage social media accounts, run Facebook/Google Ads, and help businesses grow online.

  • Why it works: Companies pay for results. If you can get them leads or sales, you get paid.

4. Affiliate Marketing

  • Promote products online and earn a commission per sale.

  • Why it works: You don’t need products or inventory — you just share links.

  • Examples: Amazon Associates, Awin, ClickBank or even my own website affiliate program

5. Selling Digital Products

  • Create e-books, templates, guides, stock photos, or online courses and sell them repeatedly.

  • Why it works: Passive income — create once, sell many times.

  • Tip: Solve a real problem. Even simple guides or templates can sell if they save people time or effort.

6. Online Courses & Coaching

  • Teach skills online or offer personal coaching.

  • Platforms: Teachable, Udemy, Gumroad.

  • Tip: Focus on one niche where you have real experience.

7. Content Creation

  • YouTube, TikTok, Instagram: monetize via ads, sponsorships, or affiliate links.

  • Blogging: monetize via AdSense, sponsored posts, or affiliate products.

8. E-Commerce

  • Dropshipping: Sell products without holding stock.

  • Reselling: Buy low, sell high on eBay, Etsy, or Amazon.

9. Subscription Services

  • Paid newsletters (Substack), Patreon for exclusive content, or membership sites.

10. Remote Work / Online Jobs

  • Customer support, virtual assistant, transcription, tutoring.

  • Platforms: LinkedIn, Tutorful (UK).

11. Stock Photography & Video

  • Sell your photos or videos on Shutterstock, Adobe Stock, or Pond5.

12. Print-on-Demand

  • Sell T-shirts, mugs, phone cases with custom designs — no inventory needed.

13. App or Software Development

  • Build apps, plugins, or tools and sell subscriptions or licenses.


❌ Methods That Usually Don’t Work / Are Risky

  • Multi-Level Marketing (MLMs): Most people lose money; only a few at the top profit.

  • Pay-Per-Click / Ad Profit Schemes: Usually a net loss.

  • “Get Rich Quick” Offers: Instant money promises rarely deliver.

  • Sports Betting / Tipster Systems: Long-term profitability is unlikely.

  • Cryptocurrency Pump-and-Dump / Trading Systems: Highly risky, unregulated.

  • Online Surveys & Microtasks: Low pay, lots of time.

  • Fake Investment Platforms: Ponzi schemes, high-yield scams.

  • “Click and Earn” Sites / Mobile Apps: Claims like “£100/day for clicks” are mostly scams.

  • Unverified Remote Jobs: Jobs that require upfront payment for “training” are scams.

  • Auto-Bots / Fake Followers: Short-term gains only, can get accounts banned.


Tips for Success Online

  • Focus on skills that create value: Businesses pay for results, not promises.

  • Ignore hype: Anything that promises instant wealth is probably fake.

  • Start small, grow gradually: Offer your services or products, learn, then scale.

  • Be consistent: Online income takes time to grow.

  • Track results: Focus on what actually makes money.

make money onlineonlinebusiness
blog author image

Ben Massey

digital strategist and web designer based in Middlesbrough, and I’ve spent most of my working life asking one question: what really makes people buy?

Back to Blog

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